Children's health play

Children’s health, what solutions on a daily basis?

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The health of children is, together with the protection of the planet, one of the great challenges facing society. Whether in the choice of the most eco-responsible and healthy clothes in their composition… Or in the most natural diet possible, a change takes place. A collective awareness that encourages us to turn to a whole new way of consuming. Product choices in relation to certain criteria such as local production, or organic. On the market, ethical brands are multiplying, to meet these new needs.

Food at the service of children’s health

Food plays an essential role in children’s health. Eating balanced is a message that all commercials broadcast in the different media. Messages also relayed within the establishments with the famous “5 fruits and vegetables per day”. But with the controversy related to GMOs, parents are more suspicious of the agri-foodindustry.

When shopping, they use Yuka, a mobile application that evaluates products. By scanning the barcode of the products, the application gives a clue between 0 and 100, 100 being the healthiest product possible. It evaluates several aspects such as the composition of the product (sugar, salt, fiber, proteins, additives)… But also the packaging of the product. This makes it possible to know in a few seconds which is the best product… And thus respond to consumer demands.

Children's game wood cubes
Games, food, clothes… Everything evolves for children.

Faced with the growing needs of consumers, for them, but also for their children, brands are adapting. Companies are therefore being created, or developing new product lines. Some even specialize in infant feeding, such as Yooji. This brand offers food products for children, products made from natural and organic products. Frozen dishes, to keep longer, in favor of the health of children.

Other companies take care of the health of the youngest children, from birth. This is particularly the case for companies such as Babybio,which offer food products adapted to the growth of the infant. Healthy, healthy and varied products, because the health of children is a necessity for professionals. This variety of products thus meets a need of parents, and is placed in a still timid market. Because few brands engage exclusively in the marketing of these products.

Taking care of children’s health through textiles

In addition to food, another part of children’s health also involves textiles. Again, there are many controversies concerning the composition of certain products. Bisphenol A can only be remembered in the composition of baby bottles. These compositions have now changed, but the position of consumers has changed considerably.

The purchase no longer turns to accessible products, but to local products, and more responsible. Just like food, organic products, and respectful of children’s health. For example, companies such as ALRJ are concerned about the problem of food allergies in young children.

Group child friends
Companies are concerned about children’s health.

Indeed, according to one study, many children consume products to which they are allergic outside their homes. This happens especially during birthday snacks, school meals … Events that are potentially dangerous to their health. In order to remedy this problem while ensuring the safety and health of children, ALRJ offers t-shirts personalized according to allergies. This makes it possible to know if the child should avoid certain products, such as crustaceans, peanuts, or lactose. Essential information, on original and equally childish t-shirts.

Pitigaïa is also one of those brands that care about the health of children. An ethical and local brand that makes the health of children under three a priority. Thus, the brand produces eco-responsible products, good for the health of children and the planet. Commitments to which consumers are sensitive, as well as businesses that highlight these products. The share is still minimal, but tends to increase in the face of rising demand.

Raising awareness of the education and culture of the youngest

In such a context, how is children’s health changing in the face of a period such as the pandemic? During periods of confinement, schooling takes place remotely. A difficult change for young people. Especially since during this period, the places of cultivation also close.

Also, culture adapts, especially through digital technology. A change to be taken into account in particular with the increase in services in this way. For the good health of children, this exposure is controlled, but allows them to learn. Especially with online courses, such as development ones, or the possibility of visiting famous monuments and museums.


Food Allergy Week: clothing (ALRJ CENON) to avoid accidents in children. Press release of 8 June 2021

Food allergies: list, symptoms and treatments ALRJ

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