entreprises-virage-digital-bordeaux-business

Cheque France Num: encouraging companies to go digital

The Cheque France Num is an aid set up as part of the France Relance plan. As of January 28, 2021, the companies concerned can apply online, and receive a grant of 500 euros. The Cheque France Num aims to encourage the digitisation of very small businesses. The digital tool allows it to continue its activity despite the current period, also being a necessary step to continue to develop in the face of competition. The digitalization of companies also responds to the closure of businesses and businesses deemed non-essential due to containment… As well as the financial loss of companies impacted by the curfew.

Cheque France Num, aid for businesses affected by the pandemic

To qualify for the France Num Cheque, the applicant companies must meet the eligibility criteria set by the government. Thus, the beneficiaries are companies with less than eleven employees, closed administratively following the confinement of November 2020… But also all hotels without administrative closure condition. The latter depend heavily on tourist traffic, low attendance in the summer, and zero during the confinement.

The Government sets the terms of use of the Cheque France Num, around very specific digital services. For example, for the past year, the Government has been recommending that companies turn to digital solutions to grow their business. A complementary solution, which allows to continue to sell its products and services even if the physical trade cannot open.

For example, a company can purchase digital solutions or subscriptions from professionals recognized as “solution providers.” The digital solution can be the creation of a presentation website, or e-commerce for online sales; A set of actions to enable the company to gain visibility on the internet; integrating products and the company into an existing marketplace… These marketplaces are growing, as are Trezam, or My City My Shopping. They allow companies that do not wish to have their own site to be referenced with other brands. This allows them to benefit from the platform’s reputation, and thus to be operational more quickly.

In the subscription component, the recipient company can subscribe to a digital service that allows it to manage the entire logistics of its sales. This includes inventory management, orders and deliveries.

The Cheque France Num, the accompaniment to digitisation

All these actions allow the recipient company to focus on its core business, not on other aspects of its business. But they can also benefit from a different kind of service, more focused on pure accompaniment in this process. An offer of advice essential to start digital with the right reflexes, for an efficient and optimal implementation.

This support is provided by a private consultant referenced on the France Num platform. It allows the company to make a diagnosis to begin its digital transformation. A private consultant may also be a solution offerer, if it meets certain specific conditions.

For example, it must Have customer references in supporting digital transformation with TPE and SMEs; also have capabilities coaching and coaching of leaders; The consultant must also be able to to make a neutral diagnosis with regard to the technical solutions available. If the latter is not able to contribute his expertise… They must be able to redirect the business manager to another qualified consultant, and to a selection of solutions. Finally, the consultant must be able to formulate proposals in line with the company’s stated needs… All with a choice of several solutions.

These consultants must be referenced on the France Num platform, which is not the case for companies in the purchase of services and subscriptions. Among the companies listed, in Bordeaux, is LEXAN. A firm specializing in Digital Business, which accompanies its clients in the development of their digital strategy. It proposes, in addition to the diagnosis, the creation of a website dedicated to its brand, the accompaniment in the creation of a graphic charter… Or the development of visibility through communication.

The digital transition, an indispensable need to grow

The Cheque France Num therefore allows very small businesses and hotel establishments that request it to benefit from valuable assistance. An aid that allows them to go digital, without paying fortunes. Thus, in the face of the pandemic situation that is going on, companies have a good interest in going digital.

A need not only to support their activity in a difficult sanitary context for traders and craftsmen… But also to remain competitive in the face of the competition that already operates these networks. A question of survival, encouraged by helpers like the Cheque France Num…

Sources:

Cheque France Num of 500 euros, Activators France Num, 01 February 2021

Find a digital expert: activators in New Aquitaine, France Num

Aid of 500 euros to support the TPEs who incurred digitization expenses during the second confinement, France Num

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